This Spring/Summer has seen a host of new launches to infaant.com, including a growing assortment of homeware and lifestyle brands - each bringing something a little bit different, but sharing a desire to make people smile.  We like that.

Today, we are pleased to share our most recent launch Boyhood Design and its amazing collection of handcrafted wooden collectibles - collaborating with some of our favourite childhood characters from Snoopy to the Moomins, plus a very new exciting launch with Hello Kitty.

BOYHOOD_HELLO KITTY

“It is critical – and it lives in the Boyhood DNA – that all our designs are rooted in happy memories. All our designs tell a story. It can be mine, my wife’s, or our children’s. Every Boyhood figurine should make you smile and reminisce. It is created to make you think of a fond memory that you shared with loved ones.”

Boyhood Founder, Jakob Burgso.

Even in its rawest form there is something very satisfying about a chunk of wood, it's texture, the grain, the smell.  Boyhood and brand founder Jakob Burgso have taken this natural resource and created something really special in Boyhood.  They have captured childhood and set out to prompt happy memories - be that a wooden 'paper' airplane, or one of our favourite childhood cartoons.  It is a brand designed to bring joy and in today's worlds that is something very cool. 

Take a look at the range and make you own mind-up, but we for one are in love with the products.  Our favourite?  Well, on opening this first delivery it was instantly the Peanuts Snoopy, but as we are sat here writing and looking at the range on display in the shop, Snufkin (Moomintroll's best friend) is bringing back some lovely memories of school holidays on the couch.  

BOYHOOD_MOOMIN_SNUFKIN

Explore our growing range of lifestyle products, including the Mr Maria lamps and Candylab Toys here.